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Articles

Losing Sight of the Big Picture
30-August-2008 17:08 PM
When starting a website one can easily become overwhelmed with all the options available for it’s creation, promoting it and improving sales. Concentrating on (or obsessing about) just one aspect of the website or website promotion can lead to you losing sight of the big picture of how all the pieces fit together. As you start [...]
Search Engine Friendly Flash
10-August-2008 20:08 PM
With the recent new releases by Google and Yahoo concerning advances in crawling flash, we are very pleased to share this timely and very informative article by V7N SEO Blog guest author S. Emerson of Accrete Web Solutions. The web design and search engine optimization communities are a buzz in the last few days with an announcement [...]
Industry Specific Buzzwords
10-August-2008 20:08 PM
Take a long hard look at your site. How often do you use words that only someone very familiar with your industry would understand? If your readers cannot easily understand what you are saying, they will leave your site rapidly. When we use jargon or industry specific buzzwords without explaining their meaning, we can [...]
Does Google PageRank Matter?
10-August-2008 20:08 PM
I find it difficult to understand how topics involving the importance of Google PageRank continue to be an ongoing debate in forums. Interestingly enough, often those people claiming that PR has nothing to do with how Google determines the placement of sites in search results, are those people with low PR sites. Google PageRank is certainly [...]
10 Ways to Prevent Increasing Links
10-August-2008 20:08 PM
Don’t bother adding comments to popular blogs. It’s a waste of your time. You are about as likely to write anything interesting enough to drive a reader to your website as I am likely to shoot an Ansel Adams’esque windswept landscape, blindfolded. Of course… They just might like what they see, and tell others about you. *gasp! You [...]
On the Importance of Communication
10-August-2008 20:08 PM
For the most part, I’m not inclined to explain myself. If I do something, I know why I did it and if others can’t understand, or if they misunderstand me, I tend to think of that as their problem, not mine. In the past, this attitude has gotten me in trouble. In business and marketing, [...]
Stepping Away
10-August-2008 20:08 PM
For active members of the V7N Forums, the announcement that I’ve stepped away from V7N’s daily operations is not new news. For several months now I’ve been less and less active. Adam Smith, a friend I knew in Seattle who lives with his wife and children here in Tokyo, has taken over day-to-day operations. He [...]
Tips on Advertising
10-August-2008 20:08 PM
I’m no expert on advertising. I do tend to be greedier than many advertisers, though, and my approach to advertising has served me well. So think of it as a guerrilla marketer’s guide to advertising. Advertising Builds Brand Awareness A lot of folks want advertising to convert immediately. That’s rarely what happens. Advertising should be thought of [...]
What Determines Link Juice
10-August-2008 20:08 PM
Whatever determines link juice, it sure as hell ain’t PageRank. This comes as no new news to most SEO’s, but the myth of PageRank being the dominant factor in link juice is still quite popular amongst the forum posting crowd. We here at v7n place a lot of links. (Matt doesn’t read this, does he?) [...]
Blog Action Day: Environment
10-August-2008 20:08 PM
Christ almighty. Bloggers saving the world - whatever next? Carbon offsets? Ridiculous. Won’t solve a thing. Why? Here’s why. The natural environment is indeed precious. Who could possibly disagree? It’s a shame the environmental argument is now inextricably bound to the global warming (one world government) argument. Is global warming a problem? To be honest, I have [...]
SEO and Web Hosting
10-August-2008 20:08 PM
A month or so ago HostGator bought some banner advertising on the v7n forums. Not for HostGator.com, but for their SEO hosting division, aptly named SEOHosting.com. A few people have asked, what does SEO have to do with hosting? We’ve known for several years now that Google has a patent which filters and devalues inter-IP [...]